Google Ads Formats

For all image ads, there is a size limit of 150 kilobytes.

Image Sizes for Image Ads
https://support.google.com/google-ads/editor/answer/57755?hl=de#zippy=%2Cdisplayanzeigen%2Capp-anzeigen

 

Image Ads:

• 300 x 100

• 750 x 300

• 750 x 200

• 750 x 100

• 950 x 90

• 88 x 31

• 220 x 90

• 300 x 31

• 980 x 90

• 240 x 133

• 200 x 446

• 292 x 30

• 960 x 90

• 970 x 66

• 300 x 57

• 120 x 60

• 320 x 400

• 600 x 314

• 468 x 60

• 728 x 90

• 250 x 250

• 200 × 200

• 336 × 280

• 300 x 250

• 120 x 600

• 160 x 600

• 320 x 50

• 320 × 100

• 300 × 50

• 425 × 600

• 300 × 600

• 970 × 90

• 240 x 400

• 980 × 120

• 930 × 180

• 250 x 360

• 580 × 400

• 300 × 1.050

• 480 × 320

• 320 x 480

• 768 x 1.024

• 1.024 x 768

• 480 × 32

• 1.024 × 90

• 970 × 250

• 375 × 50

• 414 × 736

• 736 × 414

 

Responsive Display Ad (Image):

• 1.91:1, minimum 600 x 314

• 1:1, minimum 300 x 300

 

Responsive Display Ad (Logo):

• 1:1, minimum 128 x 128

• 4:1, minimum 512 x 128

 

App Install Ad:

The following dimensions apply to display ads shown in apps (not to be confused with "Ads for App Installs" in app campaigns):

• 1.91:1, minimum 600 x 314

 

App Install Ad (Image):

The following dimensions apply to display ads shown in apps (not to be confused with "Ads for App Installs" in app campaigns):

• 468 x 60

• 728 x 90

• 250 x 250

• 200 × 200

• 336 × 280

• 300 x 250

• 120 x 600

• 160 x 600

• 320 x 50

• 320 × 100

• 300 × 50

• 425 × 600

• 300 × 600

• 970 × 90

• 240 x 400

• 980 × 120

• 930 × 180

• 250 x 360

• 580 × 400

• 300 × 1.050

• 480 × 320

• 320 x 480

• 768 x 1.024

• 1.024 x 768

• 480 × 32

• 1.024 × 90

• 970 × 250

• 375 × 50

• 414 × 736

• 736 × 414 



App Install Ad

The following dimensions apply to ads for apps created for app campaigns:

• 1.91:1, minimum 600 x 314

• 320 x 50

• 320 × 100

• 468 x 60

• 728 x 90

• 200 × 200

• 336 × 280

• 300 x 250

• 120 x 600

• 160 x 600

• 300 x 600

• 970 × 90

• 980 × 120

• 930 × 180

• 250 x 360

• 580 × 400

• 240 x 400

• 425 × 600

• 300 × 1,050

• 480 × 320

• 480 × 32

• 768 x 1,024

• 1,024 × 90

• 1,024 x 768

• 300 × 50

• 320 x 480

• 970 × 250

• 375 × 50

• 414 × 736

• 736 × 414

• 250 x 250

 

App Interaction Ad:

The following dimensions apply to app ads created for app campaigns:

• 300 x 250

• 320 x 50

• 320 × 480

• 480 × 320

• 1,200 × 628

 

TrueView In-Stream Ad, Bumper Video Ad, Non-skippable Video Ad (Banner):

• 300 x 60

 

Out-Stream Ads (Logo):

• 1:1, between 1 x 1 and 1,024 x 1,024

 

Discovery Ad (Image):

• 1.91:1, minimum 600 x 314

• 1:1, minimum 300 x 300

 

Discovery Ad (Logo):

• 1:1, minimum 128 x 128

 

Discovery Carousel Ad (Image):

• 1.91:1, minimum 600 x 314

 

Discovery Carousel Ad (Square Image):

• 1:1, minimum 300 x 300

 

Discovery Carousel Ad (Logo):

• 1:1, minimum 128 x 128

 

Gmail Image Ad (Image):

• Between 300 x 650 and 300 x 1,000

 

Gmail Image Ad (Logo):

• 144 x 144

 

Gmail Ad (Image):

• 1.91:1, minimum 600 x 314

• 1:1, minimum 300 x 300

 

Gmail Ad (Logo):

• 1:1, minimum 144 x 144

 

Gmail Ad (Header):

• Between 3:1 and 5:1, minimum 300 x 100

 

Gmail Ad (Catalog Image):

• 1:1, minimum 300 x 300

 

Image Extensions:

• 1.91:1, minimum 600 x 314

• 1:1, minimum 300 x 300

 

Responsive Display Ads:

https://support.google.com/google-ads/answer/7031480?hl=de

 

 

PMAX Videos: